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DestinationNEXT - Madison

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The goal of this survey is to determine if there are any gaps, key issues and opportunities for potential products, amenities, education, programming and experiences that would benefit the tourism industry in Greater Madison, and thus the community's economic well-being.

You will first be asked to rank the relative importance of various categories relating to destination strength as well as categories relating to community support & engagement.  These will be followed by a series of questions specific to how well you think the destination is doing in each of those areas.  This helps identify not only how well the destination is performing but whether or not that area is of importance to stakeholders. 
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This question requires a valid email address.
 If you find that you need more time to complete the survey, you can save your partially completed survey and come back to the survey at a later time by clicking the Save and Continue Survey Later bar located at the top of each page. You will receive a new survey link via email to return to the survey and continue responding at a later time. PLEASE USE THIS LINK TO RETURN TO YOUR SAVED SURVEY.